There are four points, we're going to emphasize in this course:

  • A Customer Experience Mindset: First we’ll expand on what it means to have a customer experience mindset not just as an individual but as an entire organization.
  • Identify Your Customers - both internal and external
  • Map Their Journey: Next, we'll look at a simple framework for mapping your customers Journey
  • Assess How You’re Doing: identify what’s going well and where there are opportunities for improvement.

Course Curriculum

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